Kover
• Logotype redesign
• illustration
• poster
• illustration
• poster
Promotion of local hookah-shop
Flaws of the old logo:
- It looks faceless and stereotyped, as if taken from the stock.
- Lots of extra items. Pointless decoration.
- The descriptor is small and unreadable.
The new logo is made in lettering format.
Soft monospaced lines create a solid association with the hookah and keep the logo readable. The font of the descriptor is consistent with the main style.
Soft monospaced lines create a solid association with the hookah and keep the logo readable. The font of the descriptor is consistent with the main style.
As part of the promotion of the store, a poster was invented, which is given as a gift when buying tobacco. For the poster, I drew a colorful illustration. At the bottom of the poster of tobacco products, popular manufacturers are placed for stickers. It is understood that the buyer will stick a sticker on the tastes that he has already tried. The sticker itself is made in the form of a thumb, so you can choose whether you like tobacco or not. To do this, stick the sticker on the desired surface (finger up or down).
